IN THIS 3-DAY VIP EVENT, YOU'LL ENJOY
The Seven Pillars of Optimal PLANTSTRONG Living
Learn the fastest and easiest way to optimize your results in adopting a whole food, plant-based lifestyle.
Recipes—Recipes—Recipes!
Presenters will share new and inspiring meals that you can make and enjoy at home. All attendees will receive a download of the recipes!
Whole Food, Plant-Based Meals
Relax and let us do the cooking! All our meals are 100% plant-based and free from oil, refined sugars, and excessive sodium.
Connecting with the PLANTSTRONG Community
Meet people from across the country and make face-to-face connections as you share a meal or a game of pickleball. We can't wait to meet you!
MEET YOUR HOST
RIP ESSELSTYN
NEW YORK TIMES BEST SELLING AUTHOR
FOUNDER OF PLANTSTRONG
Rip Esselstyn spent a decade as one of the premier triathletes in the world. He then joined the Austin Fire Department where he introduced his passion for a whole-food, plant-based diet to Austin’s Engine 2 Firehouse in order to rescue a firefighting brother’s health. To document his success he wrote the national bestselling book, The Engine 2 Diet, which shows the irrefutable connection between a plant-based diet and good health. He is featured prominently in the documentary Forks Over Knives and The Game Changers.
As the founder of PLANTSTRONG, Rip develops and implements a range of programs and events geared toward education, inspiring and nurturing PLANTSTRONG living for individuals, families, and organizations across the globe.
IT'S THE FOOD!
LET'S GET COOKING...
Plant-Stock has always celebrated the ‘broc stars’ of the movement to eat more plants. At PLANTSTRONG, we are on a leafy green mission to reach as many people as possible with the good news about plant-based nutrition.
Whether you are new to the lifestyle or have yet to eat greens for breakfast (if you know, you know), this event will help you start or strengthen your path to plants. Join in and spend a long weekend with the Esselstyns. Get inspired to jump in the kitchen and eat more plants!
AUTHOR, FOUNDER OF PLANTSTRONG
AUTHOR, PHYSICIAN
SPEAKER, RESEARCHER
Exclusive video presentations with recipes and cooking demos from these Broc Stars are included with each ticket!
THERE'S A SMALL CHANCE YOU'LL RUN INTO A BEAR ON YOUR WAY TO BREAKFAST
Black Mountain, North Carolina is known for bears!
We recommend exploring the property with friends.
LATE NIGHT CONVERSATIONS AROUND THE FIRE
The venue offers lots of spaces for meeting new friends and creating connection.
Stay up as late as you like!
OATS, FRUIT, AND LEAFY GREENS FOR BREAKFAST!
We'll offer generous bowls of oats, fruit, and leafy greens to start your day!
AMPLE OPPORTUNITIES TO MOVE YOUR BODY
We'll offer lots of physical activities to enjoy on your own or with new friends.
COOL OFF IN THE POOL
Take a dip between sessions or start your day with laps!
THE CHANCE TO EXLORE SOME NEW TRAILS
Blue Ridge Assembly has many trails, including the challenging "High Windy Trail" offering mountain vistas at the summit.
ADDICTED TO PICKLEBALL? WE'VE GOT YOU COVERED.
Courts will be available throughout the weekend for quick pick-up games and epic rallies!
BOUNTIFUL BUFFETS OF PLANTSTRONG FOODS
Each meal will offer an opportunity to build a bowl or delicious whole, plant-based foods made without oil, refined sugar, or excessive salt!
In-person and virtual ticket options so everyone can participate!
JOIN THE CELEBRATION OF
ALL THINGS PLANTS
GENERAL IN-PERSON PRICING
$775 - $1295
PER TICKET - includes video replays and recipes!
On-Site and Commuter options available.
Exclusive in-person access to all the activities:
Live Talks and Q & A
Cooking Demos
Recipes
Breakout Sessions
Book Signings
Six Whole Food, Plant-Based Meals
Swimming, Pickleball, Disc Golf, Cornhole, Hiking
Connect with New Friends
Exclusive PLANTSTRONG Merchandise will be available.
Discounts to Coaching, Retreats, Food and more!
Celebrate all the joys of PLANTSTRONG Living!
VIRTUAL PRICING - includes livestreams from the main stage, bonus video presentations and a digital recipe booklet! Also includes unlimited replays.
$49
PER TICKET
Here is what is in store for this year's experience! (Sample schedule—subject to change.)
FRIDAY, AUGUST 16TH
WELCOME TO PLANT-STOCK!
4PM - 5:30 PM Eastern
Kick off the weekend with Rip Esselstyn and hear the Seven Pillars to PLANTSTRONG Living!
DINNER
5:30 - 6:30 PM Eastern
Enjoy a whole food, plant-based dinner buffet as you network with guests from around the country
KEYNOTE
7:00 PM - 8:00 PM
Prepare to be captivated by the true life story of Dr. Dawn Mussallem. She'll take the stage to share her epic battle to health and vitality, and how she shares her experience with her oncology patients at the Mayo Clinic and beyond.
SATURDAY, AUGUST 17th
MORNING MOVEMENT
7:30 - 8:30 AM
Pick your exercise! Choose from yoga, hiking, pickleball, swimming, and more!
BREAKFAST
8:30 - 9:30 AM
Enjoy Rip's Big Bowl for breakfast along with a side of greens and balsamic vinegar!
MORNING SESSIONS
9:30 AM - 12:30 PM
Live lectures, Q & A
Dr. Gemma Newman, Dr. Will B., John Mackey, Dr. Dawn Mussallem
LUNCH
12:30 - 1:30 PM
Another bountiful buffet of whole, plant-based foods
AFTERNOON SESSIONS
2:00 - 4:00 PM
Cooking Demos, Q & A
Carleigh Bodrug, Jane Esselstyn, and more!
FREE TIME
4:00 - 6:00 PM
Live lectures, Q & A
DINNER
6:00 - 7:00 PM
Another bountiful buffet of whole, plant-based foods
LIVE MUSIC
8:00 PM
SUNDAY, AUGUST 18th
MORNING MOVEMENT
7:30 - 8:30 AM
Pick your exercise! Choose from yoga, hiking, pickleball, swimming, and more!
BREAKFAST
8:30 - 9:30 AM
Enjoy Rip's Big Bowl for breakfast along with a side of greens and balsamic vinegar!
MORNING SESSIONS
9:30 - 12:30 PM
Live lectures, Q & A
Dr. Gemma Newman, Dr. Will B., Dr. Dawn Mussallem
LUNCH
12:30 - 1:30 PM
Another bountiful buffet of whole, plant-based foods
FINAL SESSION
2:00 - 3:00 PM
Farewell with Rip - Panel Discussion
PLANTSTRONG is unable to offer refunds after May 16th, 2024. If you need to cancel after May 16th, 2024, please email us as soon as possible, and we will issue you a 50% credit toward a future event. You may transfer your registration to another person at any time – meaning, if it turns out you cannot attend an event you have registered for, you are welcome to send a family member or friend in your place. Please note, however, that they must attend the event you registered for; transfers between events are not permitted. If you have any questions or need to transfer your registration to another person, email events@plantstrong.com or call us at (512) 815-3322.
Asheville, NC is the closest airport.
Some people have used Charlotte, NC or Greenville, SC to save money depending on where they are flying from, but they are two hours and 1.5 hours drive away, respectively.
The Asheville airport to the Blue Ridge Assembly is about 40 minutes (25 miles).
Lyft, Uber or taxi services are great options. In addition, here are other shuttle services that provide transportation around the Asheville area:
Harry’s Car Service
https://harryscarservicewnc.com
EMMA Bus
Asheville Premier
Yes, there will be parking at the Blue Ridge Assembly and you'll be directed by PLANTSTRONG Event Staff.
Plant-Stock is taking place in between other events and does not have capacity for additional nights outside of Friday and Saturday, August 16th and 17th. Your best options are to book accommodation in nearby Black Mountain or Asheville (especially if you want to be close to the airport).
No, you don’t need to bring sheets and towels; however, if you have a favorite pillow, shampoo, or conditioner, you may want to pack those items. We will be sending a more detailed packing list as we get closer to the event.
13th Annual PLANTSTOCK Weekend
THOUSANDS OF PEOPLE WILL EXPERIENCE THIS LIFE-CHANGING EVENT.
DON'T MISS IT!
PROUD PLANTSTOCK PARTNERS: